Inside you will get the full nitty gritty of what content marketing is and how to use it for you business. Learn about this extension of digital marketing and the different channels available to effectively distribute your content.

Every business has goals. No content marketing plan should begin without one. In this eBook we are going to get our hands dirty. You will learn what a key perfomance indicator is or (KPI) and how to use it to align with your or (clients) business goals.

At the end of the day this eBook is a step-by-step tutorial which will take you through the most important and sometimes LEAST talked about aspects of marketing. I guarantee that by the end of this book you will have a better understanding of content marketing and how to start using it to your advantage!